THE CONTAINER STORE

Organizing is much more than just a task, it's a way of life. To exaggerate this insight we created a fake cult called ORDOLOGY.

digital

Directing people to our microsite.

 

outdoor

Teaser spot 

ORDOLOGY documentary preview.

microsite 

Reveals that the container store is behind Ordology.

testimonials

Documentary style videos on the microsite introducing ORDOLOGY.

Art Director and real life Georgia Peach Ilana Marshall